LV Home Insurance Review and Quotes

antoine fruchard Antoine Fruchard  updated on July 27, 2020

Would you like to protect your home against any damage or an unfortunate event such as a house fire or theft? 

Are you wondering if LV is the best home insurance company to protect your house?

You’ve come to the right place. 

This ultimate and up-to-date review on LV home insurance gathers all you need to know: consumers reviews, cover details, prices, claim process, contact numbers and much more. Let’s dive right into it.

Is LV the best insurance company for you?

Getting the best home insurance deal is not just about the price. Indeed, focusing on just getting the cheapest deal might be a bad calculation when it comes to getting a good pay-out if your home is damaged as a result of an unfortunate event such as theft, fire or natural disaster.

At Safe, we’ve studied in detail LV’s home policy terms and conditions and given our own ratings based on different criteria for combined building and contents insurance policy.

4,6 Safe overall rating for LV

Safe ratingOur opinion
Customer service & satisfaction
and claims

Impressive customer reviews on Trustpilot
Rated 5 stars on Defaqto
One of the biggest insurance provider in the UK
Prompt and efficient claim process very well rated by customers
Clarity of information
24-hour UK emergency helpline

Cover provided for your home

Average limit amounts for reasonable excess
Up to £100 000 cover for legal expenses (as extra)
Home and HomePlus levels of cover both rated 5 stars by Defaqto
Home emergency cover doesn’t include emergency accommodation

Value for money

25% discount when buying online
Cancellation fees during cooling off as well as adjustment fees + APR of 24,90%

Financial strength

Underwritten by Liverpool Victoria Insurance Company Ltd
One of the biggest financial and insurance organization in the UK


Customer portal available
Claim form available online
Very well organized website

Safe rating for LV home insurance

Expert and customer satisfaction reviews for LV home insurance

Review organisationLV home insurance reviews

Defaqto expert
defaqto 5 stars
Trustpilot4,7/5 based on 14,092 customers reviews
Overall Which? Score


Consumer satisfaction rates on reviews for LV home insurance

Our general opinion on LV home insurance

LV, also known as Liverpool Victoria or LV=, is among the largest insurance and mutual provider across the UK and counts more than 5 million members. LV now provides, along with home insurance, car, pet and travel cover.

LV provides 2 levels of cover, both rated 5 stars by Defaqto expert. The HomePlus level of cover even ranked higher than the standard one presented below with accidental damage and personal possessions included as standard and not as optional extras.

The company also has great customer reviews, 4,7 out of 5 on Trustpilot based on more than 14K customers reviews which means the claim process must be very well handled. We highly recommend LV Home and HomePlus Insurance covers.

What does LV home insurance cover?

What is more important than protecting your home – the roof under which you sleep with your loved ones? 

Applying for home insurance at LV will allow you to protect the structure of your home (buildings insurance), what is inside (contents insurance) or both (combined buildings and contents insurance). 

Without home insurance, your home is exposed to any kind of risk, from a minor water leak to a fire, and you are liable for any repairs – whatever the cost this represents. 

Home insurance at LV covers you for any damage made as a result of an unfortunate event such as theft, fire and natural disaster causing leaks, flooding, etc.

LV buildings and contents insurance

LV provides three main types of household insurance: 

  • Buildings insurance
  • Contents and personal possessions insurance
  • Combined policy

Buildings insurance covers the structural aspects of your home. It will cover any damage made to your walls, floors, ceiling, windows, outbuildings, garages, etc. You can also extend your buildings insurance to permanent fixtures such as bathrooms, etc. Buildings insurance is for homeowners.

If you buy your property and get a mortgage for this, you will be asked to provide valid buildings insurance. Buildings insurance is not mandatory, though. However, you must know that an average claim for repairing a burst pipe for example is £25 000.

Contents insurance will cover any damage made to your belongings inside your home or in your garden (TV and other appliances, furniture, etc). In other words, it will cover anything which is not structural.

House contents insurance is highly recommended (especially in case you get burgled or if you are renting a furnished flat) but is not mandatory.

In the event of a fire, for instance, buildings insurance will give you compensation for your home structure, your walls, roofing or other structural elements damaged during the fire, and contents insurance will cover any damage made to your household appliances, furniture, jewellery and so on.

You will find below policy details for building and contents insurance:

LV building insuranceLimits
Maximum sum insured

£1 000 000

Owner liability

£2 000 000

Alternative emergency accomodation

£50 000

Period of home’s unoccupancy cover

60 days

Repairs guarantee period

1 year

Trace and access

£5 000

Burst pipe

As standard

Blockage of sewer pipe

As standard

Gradual build-up of groundwater

As standard


As standard

Underground services

As standard

Keys cover

Up to £1M

Flood and storm damage (except for fences)

As standard

LV building insurance

Limits mentioned above are part of the total sum you insured with your insurer when applying for home insurance (and not in addition to).

Let’s have a look now at Esure contents insurance limits:

Contents insuranceLimits
Maximum sum insured

£100 000

Owner liability

£2 000 000

Alternative emergency accomodation

£25 000

Period of home’s unoccupancy cover

60 days

Damage made by pets


Contents kept in garden

£1 500

Contents kept in outbuildings (garage included)

Up to £100 000

Thefts from outbuildings

Up to £100 000

Single item limit for valuables

£2 000

Items temporarily removed from home

£5 000

Money in and outside the homeInside:



500 (under personal possessions cover – optional extra)

Credit cards in and outside the homeInside:



500 (under personal possessions cover – optional extra)

Business equipment kept at home

£5 000

Student equipment

£5 000

Keys cover

Up to £1M

LV contents insurance

LV home insurance additional cover

On top of your LV buildings and contents insurance, you can find additional cover such as:

Home insurance additional cover
Accidental damage cover

Optional extra

Home emergency
  • Optional extra
  • Up to £500 per call out
  • Emergency accommodation not covered
Boiler cover
  • Part of the home emergency optional extra
  • Up to £500 for boiler repair
  • Up to £500 for boiler replacement
Legal protection
  • Optional extra
  • Up to £100 000 for expert lawyers fees for you and your family
Personal possessions
  • Optional extra
  • Up to £15 000 for personal possessions cover at home, £20 000 away from home
  • Up to £15000 limit for personal possessions kept in a car
Mobile cover
  • Part of the personal possessions cover
  • Up to £2000 limit
Bicycle cover
  • Optional extra
  • £5000 limit

LV home insurance excess

The deductible you’ll have to pay in case of claims are as described below:

For both building and contents insurance
Excess for standard claims£100 – £1000
Excess for escape water claims£350
Excess for subsidence claims£1 000
Excess for personal possessions£100 – £1000
Excess for keys£100 – £1000
LV home insurance main excess

LV home insurance fees and NCD

To manage your policy, renew, cancel or modify it, LV fees are as follows:

Fees applied to manage your LVhouse policy
Interests on payment installments24,90%
To renew my policy£0
To adjust my policy£15,0
To duplicate documents£0
To cancel my policy during cooling-off period£32
To cancel my policy outside cooling-off period£32
For payment default£0
To switch from one insurer to LVNot covered
Home insurance fees at LV

How much does LV home insurance cost?

You will below indicative quotes for building and contents insurance at LV:

Building insuranceContents insurance
Excess£100 – £1000£100 – £1000
Home coverBuilding: £250 000
Contents: £20 000
Personal items: £4 000
Building: £500 000
Contents: £50 000
Personal items: £8 000
Home insurance quotes at LV

It is very difficult to give a precise range of how much exactly will your home insurance cost at LV as it will mainly depend on:

  • The insurance you apply for (building, contents, combined insurance, extras)
  • Your address
  • Your claim record
  • The insured value of your home and of your personal belongings, etc.

LV will establish a risk rate, taking into account all these elements, and offer you a price based on it. 

The average cost of combined buildings and contents insurance in 2018 was £163, with contents insurance usually counting for a third of the premium (around £60) and building insurance for the rest (around £110). However, premium will be higher if you buy stand-alone building or contents insurance.

Do you want to compare the cheapest home insurance quotes? It couldn’t be easier. Just do a quick home insurance comparison using our comparison tool below. It takes only 15 seconds and is completely neutral and 100% anonymous.

LV home insurance discounts available

  • Discount for buying combined policy
  • 25% discount when buying online

How do I a claim on LV home insurance?

To claim at LV, the best way to do it is by calling the claim manager team (number below). You can also start by reporting your home claim through the online form and wait for the LV team to call you back within 2 working days.
We would advise you to first have a look at their FAQ related to claims which is well organized and already may answer many of your questions.
To report a home emergency, you can also do it either by phone or through the home emergency report form online.

You will be asked to provide your insurance policy number as well as details on claim circumstances such as date and time, pictures or other person involved.

How to claim on LV home insurance?
Claim by email[email protected]
Claim online

You can start filling the claim form online.
The claim team from LV will come back to you within 2 working days.

Claim by phone

0800 032 2844

How to claim on my home insurance at LV

If you claim is related to a criminal incident (theft, fire etc), you must call the police upfront.

How can I cancel LV house insurance?

To cancel your LV house insurance, here is what you need to know: 

Cancelling your home insurance at LV
Cancellation notice if LV cancel your policy7 days
Cancellation feesFees during cooling-off period: £32
Fees outside cooling-off period: £32
Cancel by phone

0800 032 9399

How to cancel my LV home insurance

How to contact LV home insurance?

ServicesPhone numbersOpening hours

0800 032 2844
If you’re calling from abroad +441202296762

Mon – Fri: 9am – 5pm
Sat: 8am – 12pm

Customer service / make changes to your policy

0800 085 5664

Mon – Fri: 8am – 8pm
Sat: 9am – 5pm
Sun: 10am – 4pm

Renewal Hotline

0800 085 5664

Mon – Fri: 8am – 8pm
Sat: 9am – 5pm
Sun: 10am – 4pm

Home emergency contact

0800 028 5988



0800 023 2638

Not stated

How to contact LV home insurance

LV home insurance contact details

LV contact details
LV address

Liverpool Victoria County Gates BH1 2NF Bournemouth United Kingdom

Customer service email

You can request documents only through [email protected]

Chatbot available

Not Available

LV contact details

How do I log in to LV customer portal?

You can log in to My Account customer portal at LV and access your documents, save quotes etc.
You will access the customer portal link through:

How do I get LV home insurance quotes? 

To get a quote online at LV, it couldn’t be simpler. 

You can go on our home insurance comparison tool here and compare the main home insurance deals on the market. If LV is the company that best suits your needs, then you just click on the ‘Get quote’ button and follow the whole process explained online.

To get LV home insurance quotes, you will need to provide:

  • Your personal information: ID, age, phone number and job
  • Your address and postcode
  • Your homeowner record (claims included)
  • Your home description (type of property, the date it was built, how many square metres inside and outside)
  • Your property related status: do you own it, rent it, have a mortgage on it, etc.
  • Extras you’d like to get on your home insurance, contents sum insured and the excess you’d like to pay.

The types of questions you will be asked are typically:

  • Are you a first-time buyer?
  • Has the property ever suffered from subsidence, cracking, subsidence or undergone any underpinning (or showed any signs)?
  • Has the property ever been damaged by flood?
  • Has anyone living permanently at the property made any home claim(s) for loss or damage in the past X years (usually 3) or had any claim(s) made against them? etc.

5 tips to reduce your LV house insurance quote

  • Always shop around on home insurance comparison sites. If you do not auto renew and instead apply for new home insurance, you will easily be able to lower your house insurance cost and benefit from new customer discounts.
  • Increase the excess amount you are willing to pay in case you make a claim.
  • Choose the level of cover that is right for you. Insure with the right sum for both your buildings and contents insurance. If you do not have high value items, consider an ‘indemnity’ contents insurance rather than a ‘new for old’ one.
  • Opt for a policy offering No Claim Bonus to lower your premium if you’ve gone for a few years without making any claim.
  • Consider index-linked cover for building insurance to follow prices of building materials.